How To Bring More Traffic To My Website

So, you have a website which you have spent hours building or spent thousands of dollars having some other company build it, and you have no idea what to do with it other than displaying it proudly at the bottom corner of your shiny, flashy business card in bold letters. Don??t worry, you are not the first, and you surely will not be the last.

Your business is slow and you are looking for alternatives to advertising on yellow pages, radio, magazines, trade shows or event on TV. You are anxious, impatient and you want results fast. Not only do you want results fast, but also you do not want to commit thousands of dollars in setup charges. Well, a lot of online marketers would probably start laughing after you mention the fast results and lack of commitment to spending the big bucks. However, we do feel your pain and we do have some good suggestions;

1) Evaluate Your Website

Before you start bringing traffic to your website, you have to make sure that you can deliver what you promise. You do not want to spend dollars bringing traffic to your site before you actually perfect your web pages.

a. Your textual content needs to be easy to read and easy to access. If you have long complicated sentences explaining your services or products, get rid of them. If you have too much textual content, decrease it and implement more visuals. (Images, graphs, charts and videos)

b. Visuals are everything to the users since the average attention span of an online searcher is about 5-15 seconds, so you better project your message quickly and directly.

c. Use as few links as possible on your site. Make all content easily accessible.

d. The most important factor is ??Call to Action??. What kind of conversion are you looking for? A form submission, a phone call or a click to chat, or all of the above? Make sure you display your call to action towards the top of the page (above the fold) and make sure it??s clear.

e. Please use analytics so that you can actually track what??s happening on your site. You can even use the server stats of your hosting company. If you have no idea, just ask your hosting support for ??Server Stats Access??. We suggest using Google Analytics.

2) Best Part: Bringing the Traffic

Now that your site is up to the task, you can start generating some traffic and start getting leads, orders or phone calls.

a. Google Adwords: It??s easy to setup but expensive to maintain. However, it will get your phones to start ringing. You can go to and create an account in minutes. Try to stay away from general keywords otherwise it gets really expensive. For example, if you sell ??perfumes??, you do not want to advertise for the keyword ??perfume??. You should go after the ??long-tail terms?? such as ??Dolce Gabbana Light Blue Perfume??. The more specific the term, the higher your conversions (ROI) will be. However, you should keep in mind that advertising on Google Adwords (Pay per Click) is expensive and requires an aggressive strategy and constant review of analytics.

b. Google Base: I love Google Base and the best part is that it??s FREE TRAFFIC. You can learn more at . You basically upload an excel file (text, or csv file) of your products, services, events, listings (real estate or entertainment) or any type of services your business offers. The only trick is to make the listings as relevant as possible. You can start getting clicks from Google Base right away. It??s a bit technical at times (depending on your listing), however once you get familiar with it, you just have to update your feed every 30 days. Let me just say I have submitted E-commerce sites with hundreds of thousands of products to Google Base within minutes. Google Base has the potential to generate thousands of dollars worth of orders or leads monthly if it??s correctly implemented.

c. Social Bookmarking: One of the best ways to display your website, products and services on the internet is using social bookmarking sites such as and . It also helps if you have a great article, an idea, an experiment, or a really different or innovative product. Users respond to ??out of the ordinary?? ideas and messages. With a single article, visual images, or a video, you could possibly bring thousands of people to your site in one day. But remember, you need original content or a unique idea.

d. Interactive Videos: Imagine that you owned a men??s?? clothing store and you were the first one to come up with an idea to make a video of ??How to tie a tie??. Or imagine you sold chocolates and you made a video of packing and shipping the chocolates in boxes with ice packs and named it, ??How to ship chocolates without melting??. You could alter the idea for your own products or services and come up with an amateur video, which might take you 45 minutes. It would create and bring you thousands of visitors, brand recognition, and bring revenue.

I know, I know. There are no easy answers here since the competition is so fierce on the Internet. However, this can be a good start. If you are new to all this, it would be wise to get assistance from marketing professionals or consultants. It could never hurt to get some information and learn a couple of new tricks along the way.

E-mail Marketing Turns Small Biz Into Big Biz

Small businesses- from florists to realtors-are quickly catching on that e-mail marketing can be an effective way to quickly reach thousands of customers inexpensively.

E-mail marketing refers to the communications that businesses have with current customers who have given permission to receive e-mails about special offers and new products or services. By categorizing customers by their buying preferences and creating e-mail offers that address those preferences, a small business can personalize their marketing for the cost of a mouse click.

Instant Sales

E-mail marketing helps businesses create instant sales from existing customers. It also helps maintain and build long-lasting relationships with repeat customers, which are at the core of most successful businesses. And yet, in a recent poll conducted by research firm Greenfield Online (on behalf of FileMaker, Inc.), 49 percent of small businesses said they were not even considering e-mail marketing.

What is the other half of small businesses doing with e-mail marketing? Making money. For example, the Tara Bella Winery used e-mail marketing software based on FileMaker Pro to send an e-mail to its customers about a special wine package. Within 24 hours, they had sold out their inventory and grossed $8,500. They spent less than three hours writing the e-mail and sending it out

Almost any business can im-prove its profitability using e-mail marketing. Even nonprofits are using e-mail marketing for fund-raising. New database software and the Internet have made it quite inexpensive and, now, easy to do. All you need is a Windows or Macintosh computer, an Internet connection, an e-mail account and easy-to-use database software such as FileMaker Pro. In some instances, the rewards of your first successful e-mail campaign can even pay for these affordable technology tools.

Free 46-Page Guide

But to make the most of your e-mail marketing, you'll want to do it efficiently and effectively, using the right tools the right way.

A free 46-page guide is now available that helps first-timers and experienced e-mail marketers develop and execute an effective e-mail campaign with customers. Titled How to Start Email Marketing in 10 Easy Steps, the how-to guide can be downloaded from

The guide takes you through each of the key steps, from building your customer e-mail list and selecting the right customers for a specific e-mail to writing the e-mail and sending it out.

A Toast-One company sent an e-mail to customers about a special wine package and sold out.

Creating Online Business Internet Computer Marketing

There are many different ways you can work at creating online business Internet computer marketing.

The first key when creating online business Internet computer marketing is to assess your competition. This is important because you need to know what your competition is doing when devising your online marketing plan. By knowing what your competition is doing, you will see how you can make some changes to your marketing plan so you can stand apart.

The next key when creating online business Internet computer marketing is to decide what your goal will be for this. When you decide to do any marketing campaign, you need to know what you want your end result will be. Many people do not think about this before starting out with marketing a product. What are the results you would like to receive from Internet marketing? Do you want to increase traffic to your website? Would you want to sell more products? Do you want your name to become recognized for a product release in a couple of months? Each of these three is a different focus and knowing which one to focus on will be the difference in how the Internet marketing campaign will be devised.

By this point in creating online business Internet computer marketing, you will have a better idea of what your competition is doing and what your focus is. Now you will want to focus on your marketing strategy. This will have to focus on a couple of fronts potentially. To get traffic to focus upon a product, you may want to start incorporating product information into current marketing towards your client base. This is hard to recommend how to work on marketing strategy in this article without knowing your particular focus and what you are looking to accomplish. Marketing strategy comes down to deciding what you want to do and getting it done. When you are marketing on the Internet, see that you can find a targeted list of prospects who you can market to. This can be done in many different ways. You can use Adwords to bring targeted prospects to your website or you can advertise on ezines that your targeted prospects read. You could work with other websites to profile your product if you wanted. The beauty of the Internet is that you have an unlimited number of resources that you could use to help you in launching your marketing campaign.

Hopefully this article on creating online business Internet computer marketing has given you some insights. Whenever you are looking at starting new marketing, you need to see what is being done out there in the marketplace and how this is stacking up sales-wise for your competition. You will then want to decide upon your focus of your marketing campaign.

You will have put yourself in a great position by going through these exploratory steps before deciding how to approach your marketing campaign. It can allow you the ability to improve on what is working and potentially develop a niche within that market.

The Truth About Wealthy Affiliate

There is no doubt that you can make good money online as an affiliate marketer. But to believe the rumors that all you need is a computer and an good Internet connection is not a good thing to cling on to. Becoming an affiliate marketer is a very real opportunity, but should be viewed and treated as more than just a hobby. However, that caution aside, affiliate marketing does allow you to spend just a few hours a day, in order to build up into a nice additional income, and in some cases with a lot of elbow grease, even replacement income. The process involves researching and presenting to inquisitive Net Searchers (aka potential customers) relevant information on whatever they are searching for, and hopefully being able to present a product or service that will help the Searcher solve the problem to whatever they are looking for. Get a sale, get a commission. That is affiliate marketing, the Reader's Digest version.

But, another caution to follow is this. Don't plunge in headlong, thinking all you need as a product that everyone is talking about getting, that they will come your way just because you throw up a website or a mini-site, or a Squid lens, or whatever. Especially if you don't know what any of those things I just mentioned are. Part of the problem with people and affiliate marketing is that there are people out there who aren't willing to put in an honest effort to learn the ropes. Affiliate marketing is a skill, not a hobby, and the right amount of time and effort should be put into getting it right and learning what to do. Otherwise, you could be wasting a lot of time and, worse, a lot of money, through trial and error.

It is a well-known fact that the best way to learn anything is hands on. Saying that, the best way to learn affiliate marketing is hands on. By this, I mean by intermingling with other affiliate marketers who are doing what you want to be doing and, perhaps, are also where you want to be with it. That is, making money, maybe even lots of it. Doing things this way will cut possibly years off of your learning curve, saving you time and money as you embrace the world of affiliate marketing. And an exciting world it is.

Joining a membership site like Wealthy Affiliate gives you everything you will need to succeed in that exciting world. With help not only from founders Kyle and Carson (no last name needed, how cool is that?), but from affiliate marketers of all levels of experience, from beginners such as yourself all the way through to advanced, you have your hands on , a wealth of affiliate marketing experience and knowledge. There are other sites you could join, but none would give you the resources and the ?roll up your sleeves and work right alongside you? attitude carried by Wealthy Affiliate members.

The biggest bonus is that you learn from the beginning how to get organized, what to do first, what to learn next, step by step, so you don't lose your way and become overwhelmed. This is a bonus because there is a lot of information to absorb, and if you aren't prepared with a good plan of action, it will paralyze you into not taking any action at all, which is the number one killer when trying to make money online.

Wealthy Affiliate is a great resource for anyone of any size or shape of experience.

Corporate Gifts ? Go With Personalized Ones

It is no longer a surprise that you may often receives imprinted gifts from companies who introduces their brand or the latest products and/or services they offer. Corporate gifts is a way of the most companies to easily advertise and promote what they are offering to the public. It usually consist of anything that can be imprinted, embossed, screened or embroidered with a company logo. These gifts can range from inexpensive products such as key rings, pens, calendars, umbrellas, mugs and the likes to something valuable or quite expensive like items that are made from high quality crystals or glasses, metals, leather and wood. Then, they have some sort of logo or message imprinted on them or on the packaging.

Obviously, a good choice of corporate gifts will always be valued and can leave a good impression. Brand name products are well received and appreciated because people recognizes their worth. They know the product by the reputation of the company. Useful and functional items will also leave a long lasting impression, as well as clever ones. You can hardly forget a thing that makes you laugh or smile, though. Useful and functional products, especially if they pertains to occupation or profession are always welcome.

An imprinted product with a corporate logo is a perfect way to promote a new brand. The logo can be printed in any color or shape, and this used to emphasize the product name. The product can be in the shape or color of the new item that is being introduced, and may consist of advertising copy. You can send the new products to your potential clients, or give them away with the purchase of another product you sell. They are a great way to thank and appreciate not only existing clients, but also customers who continuously being loyal to your products. Not only can the gift be imprinted with advertising information, but also the packaging. A gift box can be imprinted with some information, as well as gift bags. And if they were done carefully and creatively, it is absolutely sure that they will leave a lasting impression to your audience.

Imprinted corporate gifts can be made as personalize and special as you want, making an amazing gift to an employee who have done a great job. Imprinted corporate gifts are often given to employees during a Recognition Day, or even during retirements. Aside from the imprinted logo, the occasion, date and the name of the employee can be printed as well. This is a wonderful way to show that the person is appreciated. It also calls attention to the entire staff that the employee has been rewarded.

There are many items that can be individually personalized as well as printed with a logo or a corporate expression, and often printed with a motivational message used by the company to advertise. But when it comes to giving out corporate product as a gift to someone you want to show your thank and appreciation, it is always best to include his or her name or initials. Why not give a beautiful personalized desk clock? Or perhaps give a sophisticated personalized business card holder or case? You may also give something embroidered like an embroidered business tote bag. The choices corporate gifts are endless, so it's all in your hand on how to spot the best one for a special recipient.